Rue de Seine Atelier.jpg

For the past 18 years, I’ve always been an avid white t-shirt wearer.  In my mind, you could never go wrong with a clean, fresh, white t-shirt; it goes with everything.

After some time, it became difficult to find a good, strong and durable white t-shirt. One that was the right shade of white – do you know how many white t-shirts aren’t actually white?  As it was a wardrobe staple, I needed a t-shirt that could withstand a few washes and still look and feel in tip-top condition without twisted necks, folded arms and torn seams.

I lacked the perfect white t-shirt. 

So, I created my own.

After mindfully trialling and testing white t-shirts consecutively for 8 years, I began to alter off the shelf garments, making improvements to what already existed on the market.  I became frustrated altering others mistakes and decided to create my own from scratch.  Sourcing the finest organic cotton fabrics, creating cuts and stitching and constructing a garment of perfection, quality and pure excellence.  

CreasedWhiteT ™ was birthed.

Follow our journey on Instagram.